Collection: Products

Pure Earth Glow started with Emile’s interest in skincare, as many teenagers do, and desire to start a business. In talking with his lifelong friend Jackson who shared similar interests, the two of them decided to consult Emile's Grandpa. The two boys discovered that Emile's grandpa had been using an organic aloe vera based formulation to replace after-shave lotion for nearly 40 years. They marveled that his grandfather, an 82-year-old man, was often judged several years younger due to virtually no wrinkles, lines, and blemishes.

The idea popped into Emile and Jackson's heads: why not start a business using an organic facial skin cream like his grandfather’s formulation that had been used for nearly 40 years? The result is “Pure Earth Glow”.

The business started in the kitchen with the thought of improving the formulation. After some research and testing, a perfected formula close to the original formulation was achieved. The rest is history; packaging was purchased, formulation produced, and a final Pure Earth Glow certified organic facial skin cream was on the market.

Jackson and Emile leveraged their interest in skin care, owning a business, along with Emile's grandfathers, nearly 40 years of using an organic natural skin cream as an after-shave lotion with terrific results into Pure Earth Glow.